Search Engine Optimization

For local businesses, getting people to visit your website is only going to help if they’re in your service area. To help localize your website and attract the right customers, I set up your website so that search engines know where you are located and who you are targeting.

I will also help setup and manage your Google My Business profile so those customers have an easier time finding your business.

We can't forget about the "marketing" in digital marketing. My goal is to market your business as the best place in town.

To do this, I research your brand and figure out how we can display your expertise and strengths the best. I also look at your competitors and find opportunities that we can use to break through in your industry's online market.

Keyword research has changed over the years. It used to be finding a keyword and throwing it all over a web page dozens of times. Now, Google and other search engines care more about making the user happy than anything else.

Sometimes this means giving the user content-rich articles. Other times it means giving the user a quick answer. I will help you find content to fill your pages with that not only search engines will like but that your website visitors will enjoy as well.

Making sure that your website is indexed in search engines is crucial if you want your site to show in front of potential customers.

I will submit your website to Google and monitor its status and performance to make sure that the pages we want to be seen are being read correctly.

Title tags and meta descriptions are the short text previews that show up on search engines. They give a brief summary of what a search visitor will be clicking into.Tags are very important because they are essentially a sales pitch that we give to potential customers and clients.

I will write custom and targeted meta tags for your website’s main pages.