You get to see exactly what is happening with the statistics of your website in real-time. The dashboard is set up with access to Google Analytics, Search Console, and Google My Business.
Most SEO products will include content writing. We may go in and update your current content or simply polish it up.
If you are a local business, it's important to tell search engines and Google that you service locally. We can do this through the content, code, and local profiles.
Some SEO happens behind the scenes and isn't necessarily noticeable to users, but it's seen by Google.